eRank Etsy SEO vs TEOM Listing SEO: Side by Side on One Listing
You wrote the listing, picked 13 tags, uploaded the photos. Two weeks later: 40 views, zero sales. Before you blame the product, check the SEO.
Both eRank and TEOM can audit an Etsy listing. eRank's listing audit grades your own listings against Etsy SEO basics, with 5 audits a day free and 50 a day on Basic ($5.99/month). TEOM's Listing SEO scores any title, tags and description against 10 checks plus the keywords that are winning in your niche right now, using one shared search allowance (10 a day free, 100 on the planned $5 plan).
Let's run one real listing through the checks and fix it.
The listing we're fixing
A printable junk journal kit, written the way many sellers write their first draft:
- Title: Junk Journal Kit Printable, Vintage Botanical Ephemera, Digital Download
- Tags: junk journal, botanical, printable, vintage, digital download, scrapbook paper
- Description: one sentence
Six tags, a one-line description, a title with no buyer detail. You can already guess the score.
The 10 checks TEOM runs
In TEOM: Listing SEO checks title length, main keyword up front, all 13 tags used, multi-word tags, tags within 20 characters, no duplicate tags, tags echoed in the title, a readable title, description depth, and whether you use keywords proven in this market.
That last check is the one most audits skip. It compares your words with the tags that listings with real demand use in your niche, pulled from TEOM's Keyword research on live results. A tag can be "valid" and still be one nobody buying in your niche uses.
Do this today: count your tags. If you have fewer than 13, you're leaving free search slots empty. Fill them with two- and three-word phrases buyers type.
What eRank's audit covers
eRank's listing audit looks at the title, statistics (views, sales, estimated conversion, favorites), attributes, tags and description of a listing in your connected shop, and highlights common mistakes such as misspellings, one-word tags and missing images. It's quick: connect your shop, open an active or draft listing, work down the list.
Two practical notes:
- eRank's audit works on your own listings. TEOM's Listing SEO takes any text you paste, so you can score a draft before it's published.
- eRank counts audits separately (5/day free, 50/day Basic, 200/day Pro). TEOM counts every query against one daily allowance.
Fixing the listing, step by step
Here's how the fix went, check by check:
- Main keyword up front. "Junk Journal Kit" already leads. Good. Keep it.
- Title detail. Add what a buyer filters by: page count, sizes, style. New title: Junk Journal Kit Printable, 60 Vintage Botanical Pages, Ephemera, Tags and Cards, US Letter and A4 PDF.
- 13 tags. Add phrases from the niche's winning list: junk journal supply, botanical ephemera, journal paper kit, printable collage, scrapbook paper, junk journal pages, vintage ephemera.
- Tags echoed in the title. Several new tags now appear in the title, which tells Etsy the listing is about them.
- Description depth. Write what's included, sizes, how to print and the licence. Three short paragraphs beat one line.
In TEOM: run Keyword research on your niche first, then press "Score it in the SEO audit" from AI listing, and the winning terms flow straight into the check.
Which audit should you use?
| You want to… | eRank | TEOM |
|---|---|---|
| Audit every listing in your connected shop | Yes | Paste one at a time |
| Score a draft before publishing | — | Yes |
| Check tags against what sells in the niche | Keyword tools | Built into the score |
| Free daily allowance | 5 audits | 10 searches (any tool) |
| Lowest paid plan | $5.99/month | $5/month (planned) |
If you have 300 old listings to clean, eRank's shop-wide audit is handy. If you're writing new listings and want them right the first time, TEOM's flow (research, AI draft, score) is faster.
Do this today: take your weakest listing, paste it into an audit, and fix the two lowest checks only. Small, finished fixes beat big unfinished ones.
FAQ
Does eRank do Etsy SEO audits for free?
Yes. eRank's free plan includes 5 listing audits a day for your connected shop. Basic raises it to 50 a day for $5.99 a month.
What makes a good Etsy listing SEO score?
All 13 tags used, multi-word tags within 20 characters, the main keyword early in the title, tags repeated in the title, and a description that explains what's included.
Can TEOM audit a listing I haven't published yet?
Yes. Paste the title, tags and description of any draft into Listing SEO and it scores it instantly.